 Yellowfin Direct Marketing Inc. is a Boston-based, full-service,
single-source provider of direct response fundraising and integrated
marketing solutions to non-profit and commercial clients. Services
include creative development and execution, list selection and
segmentation, data processing, print and production services, online
communications, results analysis and more.
Direct Mail Case Studies -
New Member Acquisition,
Label
Pin Appeal,
Magnet Appeal,
Southern
Methodist University,
University of
Denver.
Engaging
Alumni - The Return of Marketing to Fundraising. Engaging Alumni with Premiums
and Other Tested Strategies
Evolving Direct Mail. Is your
direct mail program evolving - this is not your father's #10
envelope.
Five
Lessons Learned From
Higher Education Fundraising
Improve Your Direct Mail ROI
Samples -
Angelo State University Young Alumni Postcard, Ithaca
College:
Pre-Phonathon Postcard,
Young Alumni Challenge Buckslip Insert.
So,
You Think Your Direct Mail is Personalized?
The Value of Outsourcing Production
20
Great Ideas to Generate Giving from Parents, Grandparents and
Families
Variable-Data Printing - Variable-Data Printing Gives
Personalization a Whole New Meaning |
