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Sample Memo for Staff
Purpose
The purpose of the National Resource Identification screening program is
to identify new potential major gift ($25,000+) donors to the Institution
and provide additional information on the financial capacity of donors and
donor prospects who are already known to the institution.
The information, provided systematically by peers via silent peer
screening sessions, will provide a starting point for determining an
individual cultivation/solicitation strategy.
Procedure
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Following a "screening", all
completed booklets will be promptly returned to the Director of Research
for data input. The contents of the individual screening booklets is
highly confidential information and will be handled accordingly.
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The data will be input in a
separate database and the results will be compiled within two weeks of
the screening session. Additional profile information (besides capacity
ratings) will be archived in the Alumni Development database.
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The Director of Research
will be responsible for the generation of three reports following data
input:
- A statistical report on the number of ratings and ranges which will be
made available to session hosts and others, as appropriate.
- A list of all prospects rated, with dollar capacity ratings and ranges
(excluding the names of the raters and any comments) to be available, in
hard copy for perusal by development staff in the research office.
- A complete report (with names of raters and comments) to be maintained
in confidential files by the Director of Research and Research
staff for use in referring prospects to development staff for further
qualification.
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Research will conduct
preliminary research on all prospects who have an average (more 2+
ratings) rating of $25,0000+ from the screening program.
These prospects will be referred within 3 weeks of the screening to
development staff for qualification. The prospects that have been
further qualified through personal visit by development staff will then
be submitted to the Prospect Evaluation Group (PEG) Committee for
assignment to specific program units of central development staff.
All analysis of raw
"screening" data will be conducted solely, and confidentially by the
Research department. |